Privacy Policy
Privacy Policy, Wowee Collectibles. ("Wowee," "we," "us," or "our") operates https://www.woweecollectibles.com and related websites, apps, services, and tools where this Privacy Policy is posted or referenced (collectively, the "Services").
This Privacy Policy explains how we collect, use, disclose, and protect personal information, and the choices you have about that information. It also includes information relevant to online tracking and communications laws, including the California Invasion of Privacy Act (CIPA), and applies to users globally. Region-specific notices (such as California and EEA/UK) supplement this Policy.
1) Contact us
For questions or requests about privacy:
- Email: info@woweecollectibles.com (use subject line "Privacy Request")
- Mail: Wowee Collectibles, 25 Barnes Wallis Road, Fareham, Hampshire, England, PO15 5TT.
2) What we collect
We collect personal information from you, your devices, and our service providers/partners in connection with operating the Services, including:
- Identifiers and contact details (name, email, phone number, shipping and billing address, account identifiers)
- Account information (log-in, preferences, saved lists, order history)
- Commercial information (products purchased, cart activity, returns and exchanges, loyalty rewards activity)
- Customer support and communications (emails, chat transcripts, customer service interactions)
- Device and network data (IP address, device identifiers, browser type, operating system, diagnostic data)
- Usage and activity data (pages viewed, clicks, referrals, search terms on our site, interactions with site features)
- Approximate location derived from IP address; precise location only if you enable device permissions
- User-generated content (reviews, photos, videos, or other content you submit)
3) Payments, identity verification, and fraud prevention
Payments are processed by third-party payment processors and financing providers. We do not store full payment card numbers. We receive confirmation and limited details needed to support transactions (such as payment status and order information).
We may offer discount eligibility verification through third-party identity verification providers (for example, ID.me). Verification is handled by the provider. We receive an eligibility result or confirmation and do not store the provider's underlying verification documentation.
We use security and fraud-prevention tools. For example, we may use bot detection such as Google reCAPTCHA (Enterprise). reCAPTCHA may collect device and usage information and provide it to Google as part of providing security services. For more information, see Google's privacy policy.
4) Messaging, email, and SMS
If you sign up for SMS or similar messaging programs, we collect the phone number and other information you provide, subscription status, and message history. Message frequency varies. Msg and data rates may apply. Reply STOP to opt out and HELP for help (where supported).
We also send email communications. You can unsubscribe from marketing emails using the unsubscribe link in our emails. Transactional messages related to orders and accounts may still be sent.
5) Referral and sharing features (refer-a-friend, gifting, and similar)
If you choose to share a referral link or invite a friend, or use similar features (such as sending a product suggestion), we may process information you provide such as your name, the recipient's email address or phone number, and the message content you choose to send.
You should only provide a recipient's contact information if you have permission to do so. We use this information to send the message you requested and to administer the referral or rewards benefit (where applicable).
6) How we use personal information
- Provide and operate the Services (accounts, orders, fulfillment, customer support, returns)
- Security and fraud prevention
- Site performance, analytics, debugging, and product improvement
- Marketing communications and promotions (email and SMS, where you have opted in or where permitted by law)
- Advertising measurement and attribution (depending on your choices and applicable law)
- Administer loyalty and referral programs
- Legal compliance and protection of rights
7) Website interaction tools and communications - CIPA transparency
Some laws regulate the recording or interception of communications. When you communicate with us by email, chat, phone, SMS, or web forms, we and our service providers may process the content of those communications to provide support, improve quality, and protect against fraud or abuse.
Customer support calls may be recorded and monitored. We provide notice and obtain consent where required at the start of the call.
We use tools that help us understand how the Services are used. Depending on configuration and your choices, these tools may collect interactions such as pages viewed, clicks, scrolling, and the timing of actions. We configure these tools to reduce collection of sensitive fields where feasible (for example, we do not intentionally collect full payment card numbers or passwords through these tools).
If you choose to use live chat, AI chat, or ambassador chat (for example via iAdvize), chat transcripts may be processed and stored by us and our providers to provide customer support, improve the experience, and prevent fraud or abuse. Please do not include sensitive personal information in chat messages unless necessary.
8) How we disclose personal information
We disclose personal information to service providers and partners that help us operate the Services, including:
- accessiBe - accessibility and ADA support services
- Bloomreach - site search, email, SMS, marketing, and CDP services
- CJ (Commission Junction) - affiliate program and attribution
- Cloudflare - security and performance services
- Disciple - community/social app platform services
- Flowbox - user generated content display and publishing
- iAdvize - live chat, AI chat, and ambassador programs
- ID.me - identity verification for discounts
- Join Stories - video publishing services
- OneTrust - consent and privacy preference management, DSAR intake
- Queue-it - traffic management and queue services
- Google - reCAPTCHA, analytics/measurement (where configured), and tag management
We also use major social and advertising platforms and related tags through tools such as Google Tag Manager (for example Meta, TikTok, Pinterest, and Google).
9) Cookies, pixels, and similar technologies
We use cookies, pixels, SDKs, tags, and similar technologies for strictly necessary functions and security. We use non-essential cookies (including analytics and advertising/measurement) only where permitted by law and, where required, only after you provide consent through Privacy Settings.
We use Google Tag Manager (client-side) to manage site tags and pixels, including Google Analytics 4 (GA4). Where applicable, we apply IP anonymization or equivalent controls and honor your cookie and advertising choices.
10) Your choices
- Email marketing - unsubscribe using the link in our emails
- SMS marketing - reply STOP (where supported)
- Cookie settings - manage via Privacy Settings and your browser
- Privacy rights requests - submit a request using our privacy request form or email info@woweecollectibles.com
We may also use hashed identifiers (for example a hashed email address) with certain advertising platforms for measurement, attribution, and audience matching where permitted by law and based on your choices. You can opt out where applicable through Privacy Settings.
We do not sell personal information for money. We do not receive money from partners in exchange for personal information. However, under some privacy laws, certain disclosures to advertising partners may be considered "sharing" for cross-context behavioral advertising. You can opt out where applicable through Privacy Settings.
11) Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, including legal, tax, accounting, warranty, dispute resolution, fraud prevention, and business operations.
- Order records - retained for operational and legal purposes for as long as necessary (often long-term).
- Support tickets - retained as needed for customer support, quality, dispute resolution, and fraud prevention.
- Marketing logs and related identifiers - retained for up to 60 months for measurement, optimization, compliance, and business operations, then deleted or de-identified, unless we are required or permitted by law to retain it longer (for example, to comply with legal obligations, resolve disputes, or prevent fraud).
12) International transfers
If you access the Services from outside the United States, your personal information may be transferred to and processed in the United States and other locations where we and our service providers operate.
Where required by applicable law (for example for EU/UK users), we rely on appropriate transfer mechanisms and safeguards, which may include the EU-US Data Privacy Framework (where applicable) and Standard Contractual Clauses (and the UK addendum/IDTA where applicable), along with additional measures as required.
13) Other products (games and non-ecommerce experiences)
Wowee may publish or participate in games or other digital experiences. Those products may have separate privacy notices. If a separate notice is provided, it will govern that product. Our games may collect technical logs (such as crash logs and basic telemetry) to maintain performance and fix bugs. These logs are not intended to identify you directly, but they may include device or platform information that can be treated as personal information under some laws.
We may also operate a community/social app experience through a third-party platform (for example Disciple). That platform may collect and process information under its own privacy policy.
App stores and platform providers may also collect information under their own policies. See Apple's privacy policy and Google's privacy policy.
14) Security
We use administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
15) Children
Our Services are intended for a general audience and are not directed to children. We do not knowingly collect personal information from children where prohibited by law. If you believe a child has provided personal information to us, contact us and we will take appropriate steps.
16) Third-party links
Our Services may link to third-party sites. We are not responsible for their privacy practices. Review their privacy policies.
17) Changes
We may update this Privacy Policy from time to time. We will post the updated version and revise the Effective Date. If required, we will provide additional notice.
EEA/UK Privacy Notice (GDPR and UK GDPR)
If you are located in the European Economic Area (EEA), Switzerland, or the United Kingdom (UK), the following additional information applies.
Controller: Wowee Collectibles.
How to contact us: Use the privacy request form and contact information.
EU/UK representative: Where required by applicable law, we have appointed an EU/UK representative. Details will be provided through our privacy request process or on request.
Legal bases for processing: Depending on the purpose, we process personal information based on one or more of the following legal bases:
- Performance of a contract (for example, processing orders, payments, shipping, and account services)
- Legitimate interests (for example, security, fraud prevention, service improvement, and certain marketing and analytics)
- Consent (for example, where required for non-essential cookies, certain marketing, and certain advertising/measurement activities)
- Legal obligation (for example, tax, accounting, and compliance obligations)
Your rights: Subject to applicable law, you may have the right to request access to and a copy of your personal information, rectification, erasure, restriction of processing, data portability, and to object to processing (including objection to direct marketing). Where processing is based on consent, you may withdraw consent at any time without affecting the lawfulness of processing before withdrawal.
Complaints: You may have the right to lodge a complaint with your local data protection authority. We encourage you to contact us first so we can try to resolve your concern.
International transfers: When we transfer personal information from the EEA/UK to other countries, we use appropriate safeguards such as the EU-US Data Privacy Framework (where applicable), Standard Contractual Clauses, and the UK addendum/IDTA, along with additional measures as required.
Automated decision-making: We do not use automated decision-making (including profiling) that produces legal or similarly significant effects about you without meaningful human involvement. We may use personalization and analytics to improve your experience, subject to your choices and applicable law.
California Privacy Notice (CCPA/CPRA)
Effective Date: December 17, 2025
This Notice applies to California residents and supplements the Wowee Privacy Policy. It describes how we collect, use, and disclose personal information as defined by the CCPA as amended by the CPRA.
1) How to contact us and exercise your rights
Submit requests (access, delete, correct, opt-out) email us info@woweecollectibles.com (use subject line "California Privacy Request").
Mail: Wowee Collectibles, 25 Barnes Wallis Road, Fareham, Hampshire, England, PO15 5TT.
Authorized agent: You may designate an authorized agent to submit a request on your behalf. We may require proof of the agent’s authorization and may require you to verify your identity directly before processing the request.
For privacy rights requests, please use the privacy request form or email above. If you call customer support, we can help direct you to the correct privacy request method. Customer support calls may be recorded and we provide notice at the start of the call.
2) Categories of personal information collected (past 12 months)
- Identifiers (name, email, phone, address, online identifiers, IP address)
- Commercial information (purchase history, cart activity, returns, loyalty and referral activity)
- Internet or other electronic network activity (browsing and interactions on our Services)
- Geolocation data (approximate; precise only if you enable device permissions)
- Audio, electronic, visual, or similar information (for example chat transcripts; call recordings if notified at the time of the call)
- Inferences (interests or preferences based on browsing and purchases)
3) Sources of personal information
- Directly from you (account registration, checkout, support, reviews, SMS sign-ups, referral sharing)
- Automatically from your device (cookies, pixels, tags, log files, device and browser data)
- From service providers and partners (payments, shipping, fraud prevention, identity verification, marketing and analytics providers)
4) Purposes of collection and disclosure
- Provide and operate the Services
- Security and fraud prevention
- Debugging and improving functionality
- Analytics and measurement
- Marketing and promotions (including email and SMS where permitted)
- Advertising measurement and attribution (depending on your choices)
- Administer loyalty and referral programs
- Legal compliance
5) Sale and sharing
We do not sell personal information for money. We do not receive money from partners in exchange for personal information.
Depending on configuration and your choices, disclosures of identifiers and online activity data to advertising and measurement partners may be considered "sharing" for cross-context behavioral advertising under California law.
This may include the disclosure of online identifiers and, in some cases, hashed identifiers (for example hashed email addresses) used for measurement, attribution, or audience matching, depending on configuration and your choices.
You can opt out of sale/sharing at any time in Privacy Settings. Where required by applicable law, we also treat a Global Privacy Control signal as a request to opt out of sale/sharing for the browser and device you used.
6) Disclosures for business purposes (past 12 months)
We may disclose the categories listed above to service providers and contractors for business purposes such as operating the Services, customer support, payments and financing, security, analytics, marketing delivery, accessibility, and site performance.
7) Sensitive personal information
We may process limited sensitive personal information (for example account log-in credentials and precise geolocation if enabled). We use sensitive personal information only as needed to provide the Services, for security, and for other purposes permitted by law. Where applicable, you may have the right to limit certain uses and disclosures.
8) Your rights (California residents)
- Right to know/access
- Right to delete
- Right to correct
- Right to opt out of sale/sharing (including via Global Privacy Control where applicable)
- Right to limit certain uses of sensitive personal information (where applicable)
- Right to non-discrimination
9) Global Privacy Control (GPC)
If we detect a Global Privacy Control signal, we will treat it as a request to opt out of sale/sharing for the browser and device you used, where required by applicable law.
10) Children under 16
We do not knowingly sell or share personal information of consumers under 16.
11) Changes
We update this California Notice at least once every 12 months and when our practices materially change.
Financial Incentive Notice - Wowee Rewards Program
Effective Date: February 23, 2026
This Notice explains our Wowee Rewards Program, which may be considered a financial incentive program under California law because it provides a benefit (Rewards) related to purchases, account participation, and certain promotional activities.
1) Summary of the program
Wowee Rewards lets customers earn Rewards on eligible purchases (commonly described as 5% back on purchases) and redeem Rewards toward future eligible purchases, subject to program terms (including expiration rules).
2) Referral benefits
We also offer a Refer-a-Friend program that can award bonus Rewards after referred sales ship, subject to program rules.
3) Categories of personal information used
- Identifiers (name, email, account ID)
- Commercial information (purchase history, returns, Rewards earned and redeemed, referral status)
- Internet or other electronic network activity (to operate account features, prevent fraud, and measure program effectiveness)
4) How we use the information
- Administer the Rewards and referral programs (calculate, issue, and redeem Rewards)
- Prevent fraud and abuse of Rewards and referrals
- Provide customer support and account management
- Comply with legal, tax, and accounting obligations
5) Material terms
Participation is optional. You can join or leave the Rewards Program by managing your account settings (where available) or contacting customer support. If you leave the program, you may lose accrued Rewards as described in the program terms.
Rewards expire as described in the program terms. Please review the terms for eligibility, exclusions, minimum purchase amounts, expiration rules, and redemption restrictions.
6) How we determine the value of personal information
We offer Rewards based on the value of maintaining the program and providing benefits to participating customers. The value is reasonably related to the costs of operating the program and the benefits provided. We do not sell personal information for money.
Privacy Settings
Use Privacy Settings to manage cookie categories and advertising preferences.
